Ethnic Trends - Consumer Power

Minnesota Ethnic Buying Power

According to the Selig Center of Georgia, minority buying power nationally is an estimated 2 trillion dollars and 12.8 billion in Minnesota. (Greater than the GDP of over 90 countries in the world)

2005 Black Buying Power – 4.1 billion dollars (Greater than the GDP of over 50 countries)

2005 American Indian Buying Power – 1.1 billion dollars (Greater than the GDP of over 25 countries)

2005 Asian American Buying Power – 4.3 billion dollars (Greater than the GDP of over 50 countries)

2005 Hispanic Buying Power – 3.3 billion dollars (Greater than the GDP of over 50 countries)

More Data

What does Ethnic Buying Power Mean?

An engine of growth for a local economy in a small town where ethnic consumers spend on food, clothing, gas, houses, cars etc
An untapped market for mainstream firms who need to grow their sales
An opportunity for new partnerships between ethnic communities and other communities